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The Gita

The primary inspiration behind the vision and methodology of Upbuild

“…While it used to be hip in management circles to quote from the sixth century B.C. Chinese classic The Art of War, the trendy ancient Eastern text today is the more introspective Bhagavad Gita. Earlier this year, a manager at Sprint Nextel Corp. (S) penned the inevitable how-to guide: Bhagavad Gita on Effective Leadership.”

-BusinessWeek (http://www.businessweek.com/stories/2006-10-29/karma-capitalism)

The Bhagavad-Gita is not just a 5,000-year-old timeless classic but a practical guide to living a life of genuine purpose and authentic connection (dharma). Spoken on a battlefield before the onset of a world war, the Gita sheds light on the complexity of the ego and the myriad ways it bars us from achieving our full potential. Within the succinct 700-verse dialogue, the speaker, Krsna, coaches the protagonist, Arjuna, through his insecurities and indecision toward personal transformation into a clear, compassionate, and highly effective general with extraordinary meaning to his life in the face of the war.

In Praise of The Gita

“The Bhagavad-Gita is the most systematic statement of spiritual evolution of endowing value to mankind. It is one of the most clear and comprehensive summaries of perennial philosophy ever revealed; hence its enduring value is subject not only to India but to all of humanity.”

- Aldous Huxley

“When doubts haunt me, when disappointments stare me in the face, and I see not one ray of hope on the horizon, I turn to Bhagavad-Gita and find a verse to comfort me; and I immediately begin to smile in the midst of overwhelming sorrow. Those who meditate on the Gita will derive fresh joy and new meanings from it every day.”

- Mahatma Gandhi

“I owed a magnificent day to the Bhagavad-Gita. It was the first of books; it was as if an empire spoke to us, nothing small or unworthy, but large, serene, consistent, the voice of an old intelligence which in another age and climate had pondered and thus disposed of the same questions which exercise us.”

- Ralph Waldo Emerson

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